Big Impact, Small Budget

Not every marketing idea needs a big-agency budget, some just need a good aim (and maybe a few Cornhole bags).

Across New Zealand, businesses are discovering the power of custom branded games to attract customers, build community, and keep their brands front of mind. Whether you're a small, medium or corporate business, a well-branded game doesn’t just decorate your space, it activates it.

Here’s how to turn play into profit 👇

1. Market-Day Brand Play

Markets and festivals are full of noise - and your customers are walking past hundreds of signs. A branded game like Giant Connect Four or Cornhole creates an instant reason for people to stop, have fun, and engage.

Encourage quick-play challenges (“Beat the record and win a prize”) and you’ll have natural foot traffic all day long.

Pro tip: Have a teammate snapping photos or videos for social content — nothing beats the authenticity of people laughing around your brand.

2. Pop-Up or Launch Activations

Hosting a pop-up or product launch? Add a Cornhole or Super Giant Tumbling Tower setup in your brand colours and logo.

It turns your event into something people linger at - and share. The logo on the board becomes part of every story and photo your guests post. But most importantly, something they'll remember. 

Explore Custom Branded Cornhole Options→

3. Team Days That Build Culture

You don’t need a corporate HQ to invest in culture. Smaller branded game like Gutter Board or Kubb makes team lunches, birthdays, or open days instantly more fun, and on-brand.

Pro tip: When your staff connect over play, they connect deeper with the brand too.

4. Customer Giveaways That Don’t Get Tossed

Swap the pens and tote bags for branded game prizes like Skittles or Reversal. They’re unexpected, fun, and far more memorable.

Run a giveaway like “Play to Win Your Own Set” at your next event and drive both engagement and lead capture.

Make It Fun, Make It Yours

From local markets to staff BBQs, custom branded games are about more than play -they’re about creating connection through experience.

They bring people together around your brand in a way that’s tactile, visual, and genuinely fun.

So next time you’re brainstorming how to promote your business, think less “ad spend” and more “aim to connect.”

Ready to start your next brand play?
Explore our Custom Branding Options today